

The benefits of experiential dining for you, your team and your customer
Online at the Better Hospitality Conference 2-3pm 20th April 2021
About the speakers
Jozef Youssef
Jozef is the founder of Kitchen Theory, an experimental culinary research and design studio specialising in multisensory food experiences, with an award wining chef’s table dining experience. He is also author of Molecular Gastronomy at Home (Firefly 2013), a primer on molecular gastronomy techniques intended for avid home cooks looking to up their game in the kitchen.
Over the years Jozef has pursued his ambition of ‘improving global wellbeing through innovations in gastronomy by working with some of the UK’s leading scientists and academic institutions.
Jenny McNeill
Jenny McNeill is the Director of Food at Flavorology. Sister company to immersive dining pioneers, Gingerline, Flavourology are the go-to experts for multi-sensory content creation, delivering brand activations that tease the taste buds and tickle the senses. Extensive experience on the creative side of marketing strategy, folds smoothly into Jenny’s love of experimenting in the kitchen, at the helm of the company.
Professor Charles Spence – chair
Professor Spence is professor of Experimental Psychology at the University of Oxford. He is interested in how people perceive the world around them and in particular how our brains manage to process the information from each of our different senses (such as smell, taste, sight, hearing, and touch) to form the extraordinarily rich multisensory experiences that fill our daily lives. His research focuses on how a better understanding of the human mind will lead to the better design of multisensory foods, products, interfaces, and environments in the future. He and his group are currently working on problems associated with the design of foods that maximally stimulate the senses. Charles is also interested in the effect of the indoor environment on mood, well-being, and performance (together with ICI).